Marketing Specialist (A29296)

Job Description:

* Understand the product target market, target TA, familiar with the industry game and competitor marketing, understand PR, Social, Event, media, e-commerce and other business content.
* Cooperate with GTM, retail, sales and other departments to control the MKT program landing and execution progress at the time of launch, new product launch and other time nodes.
* Results-oriented, ensure that the marketing effect can be evaluated, and output marketing communication result data as needed.

Requirements:

* Strong sense of local media environment
* More than 3 years of MKT project experience in cell phone industry.
* In-depth business accumulation and practical experience in the field of media and media cooperation, with new product launches or brand communication activities of the complete IMC operation experience.
* Good communication skills and responsible result-oriented, strong self-drive, learning ability and stress resistance.