🧩 Job Overview

We are looking for a local Social Media Specialist to support Xiaomi’s brand and product communication in Morocco.

This role will be responsible for day-to-day operation and planning of Xiaomi’s official social media channels, including Facebook, Instagram, and TikTok, ensuring strong local relevance, execution efficiency, and alignment with brand strategy.

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🔑 Key Responsibilities

1️⃣ Social Media Planning & Calendar Management

• Manage monthly & weekly content calendars for Facebook, Instagram, and TikTok

• Coordinate posting schedules aligned with product launches, campaigns, promotions, and retail activities

• Ensure timely publishing and content accuracy across platforms

2️⃣ Content Strategy & Localization

• Participate in social media content strategy discussions, providing local insights and execution suggestions

• Adapt global / regional content into locally relevant storytelling (language, culture, trends)

• Work with designers, video editors, and agencies to brief and follow up content production

3️⃣ Platform Operation & Optimization

• Manage daily social media operations: posting, basic community interaction, and content moderation

• Monitor content performance (reach, engagement, views, followers growth) and provide simple performance summaries

• Optimize content formats based on platform trends, especially TikTok short-form video trends

4️⃣ Campaign & KOL Support

• Support campaign execution (product launch, store opening, seasonal campaigns, etc.)

• Coordinate with KOL / creator content publishing schedules when needed

• Assist in collecting UGC and campaign content for reposting or reporting

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🎯 Requirements

Must-Have

• strong local cultural understanding

• 0.5-2 years experience in social media operation or digital marketing

• Hands-on experience with Facebook, Instagram, and TikTok

• Strong sense of content rhythm, posting timing, and platform trends

• Ability to manage multiple tasks and follow timelines closely

Language

• Arabic (Moroccan Arabic preferred) – Native or fluent

• French – Working proficiency

• English – Working proficiency (for internal communication)

Nice-to-Have

• Experience working with consumer electronics, lifestyle, retail, or tech brands

• Experience supporting product launches or offline events

• Basic understanding of social media ads or boosting logic

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🧠 Soft Skills

• Proactive and execution-driven

• Strong communication and coordination skills

• Detail-oriented and responsible

• Willing to learn and grow in a fast-paced brand environment

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🌟 What We Offer

• Opportunity to work with a leading global technology brand

• Hands-on exposure to brand marketing, product launches, and retail campaigns

• Fast learning curve and growth potential within regional marketing teams

Salary range

4000-6000 MAD