Senior Traffic Manager

We’re Hiring: Senior Media Buyer / Traffic Manager

📍 Location: Casablanca, Morocco

🏢 Agency: BS2M COM | Creative & Digital Marketing Agency

🕘 Contract: Full-time | On-site

At BS2M COM, we are on the hunt for a Senior Media Buyer / Traffic Manager with proven experience and a performance-driven mindset to join our growing digital team. You’ll lead our paid media operations and be at the forefront of delivering high-performing campaigns for national and international clients across industries.

Your Missions

As a Senior Media Buyer / Traffic Manager, you will:

* Develop and manage performance-driven campaigns on platforms such as Meta (Facebook & Instagram), TikTok, Google Ads, YouTube, and programmatic platforms.
* Define KPIs and media planning strategies aligned with client goals (branding, acquisition, engagement, conversion).
* Optimize campaigns daily to ensure maximum ROAS, CTR, and conversion rates while minimizing CPL and CPA.
* Monitor and analyze results using tools like Google Analytics, Meta Ads Manager, and reporting dashboards.
* Collaborate with the creative and social media teams to ensure ad creatives match platform best practices.
* Supervise the creation of UTM links and tracking for accurate performance analysis.
* Lead A/B testing strategies for audiences, placements, and creatives.
* Prepare monthly and ad-hoc performance reports for clients and internal strategy meetings.
* Stay up to date with the latest media trends, platform updates, and competitor benchmarks.

What We’re Looking For
* 4+ years of experience in digital advertising or performance marketing.
* Expert in Meta Ads, Google Ads, TikTok Ads — certification is a plus.
* Strong analytical skills and high attention to detail.
* Comfortable managing advertising budgets from 3000 MAD to 500,000 MAD/month.
* Fluent in French & English (Arabic is a plus).
* Results-driven mindset with the ability to work under pressure and meet deadlines.
* Experience in agency settings or managing multiple accounts is highly preferred.

What You'll Love at BS2M MEDIA GROUP
* A strategic, creative-first agency mindset (we don’t just boost posts!)
* A team culture based on collaboration, performance, and growth.
* Work on top-tier brands across fashion, tech, retail, and luxury.
* Competitive salary package with growth opportunities.

👉 Think you're the right fit?

Apply directly here or send your resume to: [email protected]

Join us and be part of the team that crafts campaigns that convert and brands that shine.