Lead Marketing

Marketing Strategy & Execution :

• Develop and execute integrated marketing plans tailored to Proto-9’s steel product portfolio

• Identify market trends, customer needs, and competitive positioning to inform strategy

• Collaborate with product, sales, and engineering teams to align messaging and campaigns

Brand Development :

• Strengthen Proto-9’s brand identity in the steel and industrial sectors

• Capture the Steel market across Morocco for the Nano-products portfolio

• Oversee the creation of marketing assets including brochures, technical datasheets, and digital content

• Foster a culture of compliance and ethical conduct within the team

Digital Marketing & Customer Engagement :

• Lead digital initiatives including website management, SEO/SEM, email marketing, and social media

• Create and manage content that translates technical steel concepts into customer-friendly messaging

• Plan and execute trade shows, industry conferences, webinars, and client events

• Develop customer feedback loops and loyalty programs to enhance retention

Market Intelligence & Reporting :

• Conduct market research and competitor analysis specific to steel applications and innovations

• Track campaign performance and prepare reports for senior leadership

Qualifications & Skill Requirements

• Bachelor’s/Master’s degree in Marketing, Business, or related field

• 5–10 years of experience in B2B marketing, preferably in steel, manufacturing, or industrial sectors

• Basic understanding of steel grades, applications, and supply chain dynamics

• Proficiency in marketing platforms (CRM, analytics tools, design software)

• Strong Analytical & Communication skill